Hotjar AI

What is Hotjar AI?

Hotjar AI is a smart tool that helps you understand how people use your website. It uses AI to create surveys, gather feedback, and spot issues users face. You can also run research sessions easily with built-in automation for scheduling and recording. It works well with tools like Google Analytics and HubSpot, and offers APIs for advanced automation and deep insights to grow your site faster.

Key Features:

• Heatmaps: Hotjar AI shows where users click, tap, and scroll on your site, helping you find what areas grab attention or are being ignored.
• Session Recordings: WCreate simple surveys to collect direct feedback from users and learn what they like or dislike about your site.atch real user sessions to see how visitors interact with your site and spot confusion or friction points.
• Surveys: Create simple surveys to collect direct feedback from users and learn what they like or dislike about your site.
• Feedback: Get instant feedback from users while they browse, allowing real-time insights on specific pages or elements.
• Conversion Funnels: Track user steps through your sales funnel to discover where people leave and improve your conversion rates.

Pros:

• Easy for beginners with its clean and simple interface.
• Heatmaps clearly show where users click, scroll, or ignore.
• Watch real user sessions to find and fix website issues.
• Lets you collect direct feedback through polls and surveys.
• Connects easily with tools like Google Analytics and HubSpot.

Cons:

• Doesn’t track text inputs due to privacy rules.
• Forms may not work well on some sites like those using Angular JS.
• Limited customization in targeting and form analytics.
• May slightly slow site speed if too many features run at once.
• Occasional bugs like freezing or missing heatmaps.

Who is Using Hotjar AI?

Used by product and marketing teams to gather insights, improve features, and study user feedback.

Pricing:

• Basic Plan: $0/month – Get unlimited heatmaps, session recordings, basic filters, dashboards, and HubSpot integration.
• Plus Plan: $32/month – Unlock page view filters, tech-based session filters, and custom event tracking with Events API.
• Business Plan: $80/month – Access advanced behavior filters, frustration scores, Identify API, and all custom integrations.

Disclaimer: Please note that pricing information may change. For the most accurate and current pricing details, refer to the official Hotjar AI website.

What Makes Hotjar AI Unique?

Hotjar AI is unique for its powerful mix of heatmaps, session recordings, and feedback tools that reveal how users interact with your site. It also tracks clicks and scrolls while protecting user privacy, helping businesses fix issues and improve experience.

Summary:

Used by product and marketing teams to gather insights, improve features, and study user feedback.